ENTR 2050 - Marketing for the Entrepreneur

In the course, the student will gain insights essential for marketing their entrepreneurial venture utilizing innovative and financially responsible marketing strategies. Students will develop an understanding of traditional and non-traditional entrepreneurial marketing strategies. Prepare marketing strategies with associated tactics to launch and sustain an entrepreneurial venture.

Location: B/L/M
Credits: 3
Classroom Lecture Hours: 45
Lab Hours: 0